Visual Design | Wireframing | Brand Creation
In this role, I help design the update of Asteya's home page landing and internal resource page, and aligning each element with their brand refresh strategy. My responsibilities included gathering inspiration for wireframes, ensuring they not only encapsulate the brand's voice but also adhere to established guidelines for a seamless user experience. Leveraging a keen eye for design and user-centricity, I crafted and refined wireframes for Asteya's online platforms. I played a pivotal role in developing and producing new brand assets, contributing to the enhancement of Asteya's overall visual identity. Collaboration was key, as I worked closely with cross-functional teams encompassing marketing and design to guarantee a cohesive and unified brand representation across various channels.
